Events
Official opening ceremony of Mebel 2021
Organised by EXPOCENTRE AO
Furniture Retail Fest
Topic of the Day: MARKETPLACES AND THE FURNITURE MARKET
- How people choose and buy furniture during the pandemic. Yandex statistics and analytics
- Plenary discussion about marketplaces and the furniture market. One for all or all against one?
- The furniture category on the Ozon Marketplace
- The Hoff Home Marketplace. Results, cases, opportunities.
- The place of marketplaces in a furniture e-commerce marketing strategy
Organised by FCProject, EXPOCENTRE AO
Official opening ceremony of WoodworkingSkills 2021
A championship for young professionals of the furniture and woodworking industries, held according the WorldSkills standards
Organised by the Association of Furniture and Woodworking Enterprises of Russia, WorldSkills Russia, EXPOCENTRE AO
WoodworkingSkills championship for young professionals of the furniture and woodworking industries, held according the WorldSkills standards
Organised by the Association of Furniture and Woodworking Enterprises of Russia, WorldSkills Russia, EXPOCENTRE AO
Colour and light in the interior. New technologies and the psychology of interior design
Speaker: Fedor Mikhankov, practicing lighting designer
Organised by Archdialog, EXPOCENTRE AO
Master classes on building effective sales teams
Organised by EXPOCENTRE AO
SMART furniture. Smart technology for every home
Speaker: Olga Yakovlicheva, interior and furniture designer
Organised by Archdialog, EXPOCENTRE AO
Conference on Relevant Issues of the Board Industry
Organised by the Association of Furniture and Woodworking Enterprises of Russia, the Russian Ministry of Industry and Trade, EXPOCENTRE AO
HoReCa. Rules for creating a design concept. Cases
Speaker: Anastasia Leonova, interior designer
Organised by Archdialog, EXPOCENTRE AO
Interior ergonomics. Basic rules for zoning private spaces
Speaker: Olga Rozina, interior design, head of the Concept58 studio
- Designer of residential and public interiors
- Lecturer of computer graphics at the International School of Design, the Moscow Financial and Legal Academy, and the Academy of Professional Design
- Lecturer of summer and winter crash courses at the British Higher School of Design
- Lecturer of the Design course at B&D – the Institute of Business and Design
- Creator of a course on computer-aided design in the interior, with an example of interior design of a flat
- The Academy of Professional Design and B&D – the Institute of Business and Design
- Lecturer of the course "All about flat planning and redevelopment" at MILLAMI SCHOOL
Organised by Archdialog, EXPOCENTRE AO
Application of the SCRUM project management methodology in the furniture industry
Speaker: Polina Vyalova, Head of Scrum Team
Organised by Å1 Furniture Company, EXPOCENTRE AO
Additional hygiene, individual interior solutions and economic impact in the selection of fittings and furnishings
Speaker: Natalia Vanchakova, Commercial Director at Tekhno-Bronz OOO
Organised by EXPOCENTRE AO
Top interior fashion trends 2022: shapes, materials, colours. Based on the results of international trade shows
Speaker: Elena Akimova, designer and decorator
Organised by Archdialog, EXPOCENTRE AO
Meeting of Russian Plywood Manufacturers
Organised by the Association of Furniture and Woodworking Enterprises of Russia, EXPOCENTRE AO
Eclectic design. Why do so many people choose it? The specifics of creating a style
Speaker: Elena Paramonova, interior designer, founder of the Paramonova-design studio
Organised by Archdialog, EXPOCENTRE AO
Furniture Retail Fest
Topic of the Day: FRANCHISING AND MANAGEMENT SYSTEMS
- Plenary discussion on FRANCHISING WITH (un)LIMITED LIABILITY. Is it worth investing in franchises in the furniture market?
- Kitchen City: omni-channel franchise tools for regional retail
- Ascona Business: new partnership cases and cooperation opportunities with the sleepwear market leader
- Nobilia: new opportunities in times of instability
- Franchise of omni-channel retailer First Furniture
- Investment model or personal operational management?
- Special session on Staffing Collapse: what's the threat to the furniture industry without new people and new ideas
Organised by FCProject, EXPOCENTRE AO
WoodworkingSkills championship for young professionals of the furniture and woodworking industries, held according the WorldSkills standards
Organised by the Association of Furniture and Woodworking Enterprises of Russia, WorldSkills Russia, EXPOCENTRE AO
Industry 4.0
Organised by Innova, EXPOCENTRE AO
Conference of Furniture Manufacturers
Topic: Problems in the development of the furniture industry due to the high level of shadow production in the industry: solutions
Organised by the Association of Furniture and Woodworking Enterprises of Russia, EXPOCENTRE AO
Ergonomics of small apartments and studio apartments. Transformation ideas
Speaker: Anastasia Bondareva, interior designer
- Founder of the BondDesign studio
- Member of the Russia Designers Association
- Participant in the Fazenda TV project
- Expert on the online portal RIA Novosti
Organised by Archdialog, EXPOCENTRE AO
Master class on how to increase sales WITHOUT making mistakes when working with marketplaces. Top 7 life hacks for furniture makers
Speaker: Eduard Romanovsky, Business Development Director at Mebelik
Organised by Imperia, EXPOCENTRE AO
Master classes on building effective sales teams
Organised by EXPOCENTRE AO
Home office. Specifics of designing an ergonomic space
Speaker: Olga Aksenova, ergonomics practitioner
- Founder and manager at GID Furniture.
- Furniture architect
- Ergonomic interior design project
- Education: Krupskaya Moscow University, the International Design School IDS
Organised by Archdialog, EXPOCENTRE AO
How does colour affect a person's sense of space?
Speaker: Elena Teplitskaya, designer, architect, artist, TV presenter
- Corresponding member of the Russian Academy of Natural Sciences (Department of Architecture and Design)
- Member of the Union of Artists of Russia
- Developer of a programme on decor and styles in interiors
- TV presenter at Bottomless Mezzanine and Colour Revolution
Organised by Archdialog, EXPOCENTRE AO
WOW effects in the decor of public spaces
Speaker: Alena Sanaeva, interior designer, founder of the Manhattan Design School
Organised by EXPOCENTRE AO
Purchasing Centre for Retail Chains™: Furniture, Accessories, Furnishings
Direct negotiations with purchasers of retail chains, online retailers, buyers of furniture factories for the supply of your products and components
Organised by Imperia, EXPOCENTRE AO
Forum on the development of materials to meet the standards for the production of upholstered furniture and mattresses in the Russian Federation. Flame retardant and antibacterial upholstery and padding materials
Moderated by Mikhail Bobkov, ÑÅÎ at Mr.Mattress
Speaker: Vadim Prasov , CEO at Alliance Hotel Management, Vice-President at the Federation of Restaurateurs and Hoteliers
Speaker: Svetlana Krzhizhanovskaya, Chair at the Technical Committee for Standardisation of TC 135 Furniture, member of the Expert Advisory Council on the Forestry Sector of the Federation Council Committee on Agrarian and Food Policy and Environmental Management
Speaker: Elena Gilmanova, CEO at Treartex, member of TC 135 Furniture, lecturer at the Design Department of the Moscow State Stroganov Academy of Industrial and Applied Arts
Speaker: Alla Bulgakova, Director at the Metronome Certification and Research Centre, furniture and wood products expert
Speaker: Natalia Konstantinova, Chief Researcher at the Russian Research Institute for Fire Protection of the Russian Ministry of Civil Defense, Emergencies and Elimination of Consequences of Natural Disasters, Doctor of Technical Sciences, Professor
Organised by Mr.Mattress, EXPOCENTRE AO
Trends 2021-2022 in restaurant design. Milan's best examples
Speaker: Gennady Martynov, interior designer, representative of the HoReCa Workshop in Milan
Organised by EXPOCENTRE AO
How to reach real customers through YouTube and become No.1 in the industry
- How to sell through YouTube
- Why you need a YouTube channel
- Mistakes in YouTube that are better not to make
- How to turn flaws into advantages. Examples, case studies
- Working with your audience
- How to create a YouTube channel that is interesting for your target audience
- How to influence your target audience through the screen and turn ordinary viewers into your sellers
- The effectiveness of your target audience on YouTube
- How to create content
- How to promote your channel without fake engagement, mistakes or pointless spending
Speaker: Irina Smorygo, business coach, director of reality shows such as The Star Factory, Hunger, Big Brother and others, producer of 60 documentaries on TNT, founder of the first YouTube reality show, Repair Without Money, YouTube channels such as Nezapileno, IndyTravel, Valentina Bukeeva, I’d Live Here, and others
Organised by EXPOCENTRE AO
The most relevant characteristics of modern design. Minimalism, functionality, practicality, natural materials and their imitations
Speaker: Yulia Klyueva, architect and designer
- Member of the Moscow Union of Designers.
- Head of her own interior design studio Interior&Decor.
- Ceramic artist and creator of her own line of ceramic interior décor KLJUKVA
Organised by Archdialog, EXPOCENTRE AO
Features of PVA class D3 adhesives in the furniture industry depending on their production technology
Speaker: Gennady Kosovsky, Head of the Polyvinyl Acetate Dispersions Research Centre
Organised by Homa OOO, EXPOCENTRE AO
Furniture Retail Fest
Topic of the Day: SRORE OF THE FUTURE
- Special session on VISION OF FUTURE. Which retail formats will be in demand in the digital society?
- HOFF Phygital Store: from a concept to implementation
- The store of the present. Why should it be a priority for regional retail?
- Concept store Askona: between the present and the future
- Light as a trade marketing tool
- Favourite Home: two formats triple bottom line.
Organised by FCProject, EXPOCENTRE AO
WoodworkingSkills 2021 championship for young professionals of the furniture and woodworking industries, held according the WorldSkills standards
Organised by the Association of Furniture and Woodworking Enterprises of Russia, WorldSkills Russia, EXPOCENTRE AO
Industry 4.0
Organised by Innova, EXPOCENTRE AO
Workshop on furniture export road map. I/Z-2022
12 experts in marketing, logistics, intellectual property protection and product certification, building sales channels
I BLOCK. PREPARING FOR EXPORT
- Export potential for furniture manufacturers and main barriers
- Panel discussion on the destination selection as a starting point in the roadmap
- Collaboration of production and object designer. Shaping an export matrix
- Protection of intellectual property in the furniture industry in Russia and abroad
- EUROPE. Localisation of export-oriented furniture production in the Kaliningrad region
- CHINA. An algorithm of access to China. Teleconference from China. Digitalisation of export. Tool for optimisation of transaction costs
- USA & MIDDLE EAST. Teleconference from Los Angeles. Entering the US market. Quick start algorithm. Teleconference with the UAE. Prospects for exporting furniture to the Middle East
- FORMER USSR COUNTRIES
II BLOCK. DESTINATIONS
Organised by Tvoi Vybor (Your Choice) Centre of Business Support, EXPOCENTRE AO
Curator:
Viktoria Kuracheva
+7 (812) 309-02-82, + 7 (931) 231-40-36
v.kuracheva@cpbtvoi.ru
Conference on Secondary Vocational Education with the participation of sector colleges, the Russian Ministry of Education
Moderated by T. Gigel, Chairman of the Forestry Expert Advisory Council of the Federation Council Committee on Agrarian and Food Policy and Environmental Management
Organised by the Association of Furniture and Woodworking Enterprises of Russia, EXPOCENTRE AO
Neuromarketing for sales growth. Practical techniques
Organised by the Retail School, EXPOCENTRE AO
Planning as the basis and script of a person's life. Top basic mistakes and tips on how to avoid them
Speakers: Tatiana Plotnikova and Aleksandra Safronova
- Founders of the P.S.Interior design studio
- Participants in the Apartment Question and the Dacha Answer TV shows, conference speakers and lecturers
Organised by Archdialog, EXPOCENTRE AO
Behind the scenes of a TV project.
Speaker: Evgeniya Topilskaya, interior designer
- Head of the 2Deco studio
- Participant in the Na Nozhakh (restyling of restaurants) and This Is My Room! TV shows
Organised by Archdialog, EXPOCENTRE AO
Panel on the Interaction of Designer - Builder - Furniture Maker. A system of interaction, acute problems and solutions
Speakers: Veronika Antelava, representative of Mr.Dîors, Andrey Khrisanov, representative of a construction company
Organised by Archdialog, EXPOCENTRE AO
Furniture trends 2022. Review of the Milan trade fair
Speaker: Diana Balashova, interior designer
- One of the top 10 best decorators in Russia according to ELLE Decoration (Russia)
- More than 15 years of experience in design
- Founder of the design bureau for private and public interiors – Play
- A regular participant in the Apartment Question TV show
Organised by EXPOCENTRE AO
Russian meeting of sectoral Qualification Assessment Centres for the Furniture and Wood Processing Industry
Organised by the Association of Furniture and Woodworking Enterprises of Russia, EXPOCENTRE AO
Restaurant 2022. Main trends of restaurant interior designs
Speaker: Ekaterina Dyatlova, architect, interior designer
- Working in design and architecture since 1998
- Designed more than 100 apartments, houses, restaurants all over the world: Russia, Turkey, Portugal
- Author of interiors of the unique northern cuisine restaurant Björn in Moscow.
- Her projects have been published in leading Russian and foreign interior design magazines
Organised by Archdialog, EXPOCENTRE AO
Interior light: warm, cool or coloured? The effect of light on people and modern lighting scenarios in an apartment
Speaker: Aleksandr Maslennikov, professional light designer, Donolux ambassador
Organised by Archdialog, EXPOCENTRE AO
Project kitting: principles of the designer's work with manufacturers and suppliers. Check lists and cooperation schemes
Speaker: Nadezhda Lashku, certified residential and public interior designer, founder and lead designer of the LASHKU-DESIGN bureau
Organised by Archdialog, EXPOCENTRE AO
Furniture Retail Fest
Topic of the Day: REKANA DESIGN WORKSHOPS. Transforming the furniture business: real stories of real change
- Kitchen furniture brand “Merchandising that changed us: how we wanted to pump up retail, but changed the company's positioning and business processes.” The case of VERNO (Chelyabinsk)
- Upholstered furniture brand “Rebranding – a transformation: how we have re-engineered ourselves, entered new markets and made social media the second most profitable sales channel” The case of the ELENA factory (Rostov-on-Don)
- Orthopaedic mattresses and cabinet furniture brand “How we developed a new retail format: from shop design to new communication with the client and range revision." The case of the SARMA factory (Irkutsk)
Organised by FCProject, EXPOCENTRE AO
Industry 4.0
Organised by Innova, EXPOCENTRE AO
WoodworkingSkills 2021 championship for young professionals of the furniture and woodworking industries, held according the WorldSkills standards
Organised by the Association of Furniture and Woodworking Enterprises of Russia, WorldSkills Russia, EXPOCENTRE AO
Pro Children! How to create a basic room for all ages
Speaker: Olesya Khudyakova, interior designer, founder of the KHUDYAKOVA DESIGN studio
- Founder of the KHUDYAKOVA DESIGN studio
- Chair at the Union of Designers and Architects, Astrakhan
- 13 years of design experience.
- Completed more than 250 projects.
- Speaker of at different conferences
- Winner of industry competitions
- Development Director at the Grani Business Club
- Honorary member of the Union of Designers and Architects
Organised by the Union of Designers and Architects, EXPOCENTRE AO
The interior of your blog: the rules of the shooting space
Speaker: Alena Sanaeva, interior designer, founder of the Manhattan Design School
Organised by EXPOCENTRE AO
Combination of colours in an interior. The basics of colour schemes
Speaker: Irina Bogatikova, designer, owner of ART Group
- Owner of a group of companies (architecture, design, decor, real estate, ART)
- Education: the Moscow Aviation Institute, the Moscow Architectural Institute
- Working in design and architecture since 2000
- Honorary member of the Union of Designers and Architects
- Founder of the Theory of Integral Design
- Expert in selection and renovation of the old stock
- Expert in contemporary art
Organised by the Union of Designers and Architects, EXPOCENTRE AO
Designer furniture. Kirill Istomin's method
Speaker: Kirill Istomin, internationally renowned decorator, founder of the Russian-American company Kirill Istomin Interior Design & Decoration
- The best decorator in Russia according to AD and Elle Decoration magazines
- Implemented projects all over the world in Russia, France, Great Britain, Italy, USA, Kazakhstan
- Education at the famous Parsons School of Design, New York.
- He has been working in the US for 10 year.
- Istomin's clients list includes such celebrities as Brooke Astor, Oscar de la Renta, the Rockefeller family, and Jacqueline Kennedy, who decorated the interiors of the White House
- The high level of work and the beauty of Kirill Istomin Interior Design & Decoration's interiors have been recognised with prestigious international awards
Organised by EXPOCENTRE AO
Vastu interiors. How to organise your living space correctly and direct its energy towards health, well-being, prosperity and happiness
Speaker: Marina Kurochkina, designer, head of the Push`Ya design studio
- Head of the Push`Ya design studio
- Designer of public spaces and residential interiors
- Vastu expert
- Semi-finalist of the Battle of Designers on TNT
- Member of the Union of Designers and Architects
- Interior design teacher at the Netology online school.
- Education: an engineer of industrial and civil construction
- Completed more than 200 objects
- Belissimo magazine's Person and Company of the Year 2018 award
- Author of training courses on Vastu, 3DS Max
Organised by the Union of Designers and Architects, EXPOCENTRE AO
Award ceremony of the Golden Cabriole National Award for Furniture Design
Organised by the Association of Furniture and Woodworking Enterprises of Russia, ÎÕÒÑ, EXPOCENTRE AO
Personal brands
Speaker: Evgeniy Tyurin, President of the Union of Designers and Architects
- Founder of six annual conferences for designers and architects
- Founder of the annual Business Awards for Designers and Architects
- Author of the System Business for Designers training programme
- Presenter of the Design in Person show
- Design producer
Organised by the Union of Designers and Architects, EXPOCENTRE AO
Presenting the design idea to the client. Quick ways to influence the perception of the project
Speaker: Lyusya Derbenko, architect, lecturer in landscape and architectural design at the Moscow State University of Civil Engineering
Organised by Archdialog, EXPOCENTRE AO
How to combine creativity and business
Speaker: Kornelia Dyordi, Aleksandr Koval, interior designer
Organised by Pro Design Community, EXPOCENTRE AO
On creativity and overcoming professional loneliness
Speaker: Yulia Sakhno, designer
- WorldWide designer, decorator, interior stylist
- Colourist researcher. Author of lectures about life in colour and inspirational travels
- Expert in the emotional intelligence of a designer
Organised by Pro Design Community, EXPOCENTRE AO
How to make your projects approved with confidence
Speaker: Kristina Kovalkova, designer
- Designer, mentor, business coach
- 24 years of practice
- 200+ completed projects in Russia and abroad
- Owner of the K2 Art Gallery
- Author and presenter of the Create and Sell course
Organised by Pro Design Community, EXPOCENTRE AO
Closing and award ceremony of WoodworkingSkills 2021
Organised by the Association of Furniture and Woodworking Enterprises of Russia, WorldSkills Russia, EXPOCENTRE AO
Award ceremony for the winners in the 16th International Competition of Soyuzexpertiza ANO
Organised by the Russian Chamber of Commerce and Industry, Soyuzexpertiza ANO of the Russian Chamber of Commerce and Industry, EXPOCENTRE AO
* The program is subject to change
An event programme features a wide range of industry events that provide a unique business environment, an opportunity to join a professional audience and share an expert opinion.
Take advantage of the unique chance to make a speech before professional audience, share your expert opinion, and tell about the achievements of your company.
We kindly invite event organisers, exhibitors, and those wishing to take part in the business events to email your applications for participation.

Nadezhda Lemeshevskaya
Event Program Coordinator
Phone: +7 (499) 795-41-84
E-mail: lemeshevskayanp@expocentr.ru